New Zealand - Farmers Parade
- The East Coast Bays girls marching team take part in the Farmers Santa Parade in Queen Street, Auckland CBD
- 1979
- Photographer Unknown
Farmers Auckland Santa Parade
- The Farmers Santa Parade began all the way back in 1934. Back then, thousands of parents and children lined the footpaths to witness Auckland’s first real Christmas parade.
- The parade was led by several highly decorated carts pulled by happily adorned horses, that were accompanied by a pack of colourful characters such as Waggles and Goggles, Man and the Giant and The Big Fiddle.
- Today the Farmers Santa Parade attracts over 250,000 people, 4,000 participants and 280 creations of Christmas magic over a 2.2km route.
- The parade may have got bigger and brighter but the philosophies still remain the same as those introduced by Farmers founder, Robert Laidlaw in 1934 – a gift of fantasy and fanfare for the children of the city.
(source - http://www.santaparade.co.nz)
Image source: Auckland Libraries Heritage Collections EF0065
https://kura.aucklandlibraries.govt.nz/digital/collection/photos/id/35158